Our Story

Let’s Change How We Manage Business Accounts

We’re a friendly, straight-talking accountancy firm based in Cardiff, trusted by individuals, sole traders and businesses across the UK. From bookkeeping and tax returns to cloud systems and strategic advice — we bring clarity to your numbers and confidence to your decisions.

Company values of SDP Accountants

Company Values


Clarity Over Jargon

We explain your finances in plain English — no confusing terms, no guesswork.

Reliability You Can Count On

We meet deadlines, return calls and stay on top of your accounts so you don’t have to chase us.

Fair, Transparent Pricing

We believe in honest, fixed fees with no hidden charges or last-minute surprises.

Personal Support, Always

We treat every client like a long-term partner — whether you’re a freelancer or a growing company.

Accounting & Bookkeeping

Accounting Support

Bookkeeping, payroll, year-end accounts, management reports, budgeting & cloud accounting solutions

Tax & Compliance

Tax & Compliance

Personal tax returns, self-assessment, corporation tax, VAT, PAYE, MTD compliance, dividends, and support

Virtual finance & advisory

Financial Advisory

Virtual finance office services, monthly reporting, strategic planning, cash flow insights, and one-on-one financial guidance

Why Hire SDP Accountants?

We’re not just accountants — we’re qualified, licensed professionals with over a decade of experience across multiple industries. Whether you’re a startup, freelancer, or established company, we bring the expertise and trust you need.

Qualified Accountants

Our team is AAT-accredited and professionally trained to deliver accurate, compliant and efficient financial services.

Licensed HMRC Agents

We’re authorised to speak directly with HMRC on your behalf — reducing stress and saving you time during inquiries or disputes.

Industry Expertise

With 10+ years’ experience across trades, retail, creatives, consultants, and property — we understand your sector’s unique needs.

Cardiff Roots

Founded by a British accountant with a strong local reputation, we continue to serve Cardiff and beyond with pride and integrity.

Clear, Fixed Fees

You’ll always know what you’re paying for. No hourly rates, no hidden extras — just honest pricing.

End-to-End Support

From tax returns to strategic planning, we’re by your side year-round — not just at year-end.

Our Team

Our team is made up of qualified accountants and friendly professionals who care about your success — not just your numbers.

Mohammed Zafor Shah

Managing Partner

Alicia Keys

Marketing Director

Mike Divor

Finance Junior

Patricia Ralph

Receptionist

Let’s Talk Numbers

Your financial numbers deserve expert attention — whether it’s tax returns, payroll, or business accounts, we’re here to help. Reach out to our Cardiff team today.